Rankable, conversion-optimized landing pages from one brief.
6 steps≈ 2 hoursIntermediateFree
What you'll have at the end: A rankable, conversion-focused landing page with headline variants, body copy, FAQ schema, and a CRO audit — in about 2 hours.
Best model: ChatGPT (web) or PerplexityAlts: Claude
Copy-paste prompt
For the keyword "[KEYWORD]", analyze search intent in 2026:
1. Is this informational, navigational, commercial, or transactional? Explain in 2 lines.
2. Pull the top 5 ranking URLs. For each: are they product pages, blog posts, listicles, or category pages?
3. If top 5 are mostly blog posts, this is informational — a landing page may not rank. Advise accordingly.
4. If top 5 are landing pages/product pages, identify the 2 biggest copy weaknesses in the top 3 (vague headlines, weak social proof, hidden pricing, etc.)
5. 3 SERP features present (People Also Ask, featured snippet, shopping carousel, etc.)
My product is [PRODUCT], priced at [PRICE], targeting people searching "[KEYWORD]".
Build a specific buyer avatar:
- Name, age, job, location
- The ONE problem that made them search this keyword today
- Their top 3 objections to buying ([objection]: [why they feel it])
- The emotional before/after state (before: [feeling]; after: [feeling])
- 3 competing products they're likely considering and the specific thing we beat each on
Be specific. No "forward-thinking professionals aged 25-45".
Write 5 landing-page headline + subhead pairs for [PRODUCT] targeting the search "[KEYWORD]".
Rules:
- Headline: max 10 words, uses the primary keyword or a direct synonym naturally
- Subhead: 15-20 words, addresses the ONE objection from the avatar most likely to stop a visitor from scrolling
- Each pair uses a DIFFERENT value-prop framing: speed, outcome, differentiator, risk-reversal, specificity
- NO vague adjectives (powerful, seamless, revolutionary)
- Written as if you're explaining it to a friend, not a committee
For each pair, estimate who it best appeals to (persona slice) and the biggest risk of using it.
Expected output5 ranked headlines ready to A/B test.
Write the body copy for a landing page on [PRODUCT]. Chosen headline: "[HEADLINE]". Avatar: [PASTE AVATAR].
Structure:
1. HERO (headline + subhead already chosen) + ONE line of specific social proof (e.g. "Used by 2,340 Shopify stores in 2026")
2. PROBLEM — 2 short paragraphs painting the current pain concretely. Use real-world scenarios the avatar lives.
3. SOLUTION — ONE paragraph on how we solve it, then 3 benefit-bullets (benefit → specific feature → outcome)
4. HOW IT WORKS — 3 steps, each with a 1-sentence explanation + a verb-first micro-headline
5. OBJECTION HANDLING — 3 sub-sections, each answering one objection with a specific proof point (data, testimonial format, guarantee)
6. SOCIAL PROOF — placement for 3 testimonials with "RESEARCH NEEDED: [specific type of customer]" placeholders
7. FINAL CTA — 2 lines + a button copy
Rules: no AI-isms, no vague claims, every "X% better" needs a [SOURCE?] flag.
Expected outputA full-length landing-page draft with research placeholders.
Step 5 · 15 min
FAQ + Schema
Rank for long-tail + schema-ready FAQs.
Best model: ChatGPT or Claude
Copy-paste prompt
Write 6-8 FAQs for a landing page on [PRODUCT] targeting "[KEYWORD]".
Rules:
- Each question must be a real question a visitor would ask (not "What is [PRODUCT]?" — that's obvious)
- Pull inspiration from People Also Ask for "[KEYWORD]" if you have web access
- Answers must be specific — numbers, timelines, concrete steps — not "it depends"
- 2-4 sentences per answer
- Then output a complete JSON-LD FAQPage schema I can drop in
Expected outputFAQs + ready-to-paste JSON-LD.
Step 6 · 15 min
CRO + Pre-Publish Audit
Audit for conversion blockers before shipping.
Best model: ChatGPT or Claude
Copy-paste prompt
Audit this landing page before I publish: [PASTE FULL PAGE].
Rate 1-10 and give one concrete fix for anything below 7:
1. Does the hero clearly state WHO this is for and WHAT problem it solves within 5 seconds?
2. Is the primary CTA visible without scrolling? Is the button copy specific (not "Learn More")?
3. Is there ONE social-proof element above the fold?
4. Are the benefits phrased as outcomes (not features)?
5. Is the objection handling specific enough to be credible?
6. Is the final CTA frictionless (no 7-field form)?
7. Overall: would a cold visitor on this keyword buy today? What's the one thing most likely to stop them?
Expected outputA go/no-go CRO scorecard.
Pro tips
▸Match the SERP format: if top 10 are blog-style, your product page WILL NOT rank. Pick a different keyword.
▸The headline + first screen do 60% of your conversion work. Spend 40% of your time there.
▸Add real testimonials with full name + photo + role. AI-generated testimonials are a dead giveaway and often illegal (FTC endorsement guidelines).